Ideas are Commodities – Innovation is all about Execution

HP Garage

367 Addison Avenue

Phil McKinney, CTO for HP’s Personal Systems Group, is “passionate about creativity and innovation.”  He hosts the Killer Innovations podcast and has a Twitter feed of on-going killer questions to ask regarding innovation.

Here is an excellent 20 minute presentation that he gave at this Maker Faire.

Phil McKinney @ Maker Faire – Creating Killer Innovations .

Phil starts with “knowledge is a commodity” and then outlines a methodical approach to driving innovation.  I particularly liked his “FIRE” power:

FIRE: Focus, Ideation, Ranking, Execution.

I would suggest that “ideas” are, too,  a commodity.  I’m not suggesting that we stop creating or that everything that could be invented has been invented but with the pervasiveness and commoditization of “knowledge,” ideas are a plenty and it’s only through “execution” that innovation truly occurs.

William Hewlett and David Packard didn’t leave their idea, a variable audio oscillator that was used to test sound quality, in the garage.  Instead, they marketed and sold the first 8 of them to Walt Disney  for work on “Fantasia.”   In fact, they had other ideas too (a foot-foul indicator for bowling and automatic flushers) but William and David focused, prioritized and executed on their oscillator idea and, as a result, built the largest technology company in the world.

It’s worth noting that Phil’s presentation was on creating killer “innovations” and not killer “ideas.”  The point is that innovation is the result of ideas in action.  Or as our CEO, Jim Kavanaugh, reminds the team,”It’s all about execution.”

That’s the Garage where it all began for Hewlett Packard in 1938 and now considered the “Birthplace of Silicon Valley.” Thanks Wikipedia for the non-copyrighted photo.

About these ads

2 responses to “Ideas are Commodities – Innovation is all about Execution

  1. Pingback: Turning Ideas into Execution Requires Visionary Leadership « Perspectives on Technology & Business

  2. Pingback: What Makes World Wide Technology Successful? | Perspectives on Technology & Business

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s